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Workshop: Mastering the Main Street Revitalization Approach

CM | 4.00

Activity Code: W451

Room: Columbus Hall E/F

The grassroots Main Street Four-Point Approach, developed by the National Trust for Historic Preservation, has helped revitalize traditional commercial districts in small towns, suburbs, and urban neighborhoods across the country over the last three decades. This workshop explores how to adapt this proven method to any downtown master plan. Learn how to re-use vacant buildings, develop small businesses opportunities, undertake marketing and branding activities, and create crowd-sourced funding mechanisms.

Participants