2019 National Planning Conference

Music History as a Preservation Catalyst

Saturday, April 13, 2019, 4:15 p.m. - Saturday, April 13, 2019, 5:30 p.m. PDT

CM | 1.25

Activity Type: Educational Sessions

Activity ID: NPC198112

Location: 2005

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  • Learn to develop a public engagement campaign aimed at reaching a diverse population through multiple platforms.
  • Understand how to use a context study to educate citizens about preservation who otherwise would not participate.
  • Find out how to conduct context study.


Learn how to use a broad topic to engage a diverse population on preservation planning. Music is a subject that almost everyone has a special memory of tied to a certain place and can be used to bring a population unaware of preservation planning to the table. The planners managing the Minneapolis Music History project found that the idea of preserving historic music buildings was received better than preservation for the sake of keeping historic architecture standing. Hear how residents were engaged through events, an interactive website, online survey, and map of identified sites that grew to almost 200 properties, including music venues, record stores, recording studios, and other music sites based on public feedback. Learn about the importance of forming a steering committee of local music experts and preservation professionals and how the final document was created. Acquire ideas for developing a similar project to further the goals of preservation planning and gain bonus knowledge pertaining to Minneapolis music trivia.

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Session Speakers

Elizabeth Gales
Hess, Roise and Company
Minneapolis, MN

Stephanie Rouse, AICP
RDG Planning & Design
Omaha, NE

Jason W. Wittenberg, AICP
City of Minneapolis CPED-Plng Dept
Minneapolis, MN