Planning for Sign Code Success

APA Pennsylvania Chapter


Thursday, January 11, 2018
8 a.m. - noon EST

Macungie, PA, United States

CM | 3.50
L | 1.50

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Coming up with reasonable and enforceable sign codes can often be a complex and controversial process. With so many community stakeholders caring about sign codes, it is important to get the most accurate, up-to-date information and expertise as possible. The seminar will present modules that educate experienced land use planners on the technology within signs, sign code issues, understanding electronic message centers, and the importance of signs to business. In light of the new challenges imposed by the 2015 Supreme Court Reed ruling, attendees will be presented with important interim and permanent policy changes to bring municipal ordinances into compliance with the Court’s new precedents. Attendees will learn the latest technologies, controls, impacts and regulatory issues involved with on-premise signs. They will learn how sign construction and design is affected by building and electric codes, as well as energy efficiency and lighting science concerns. Attendees will be instructed in the experience of a nearby municipality in developing model sign regulations that recognize and protect the community’s historic character. Attendees will understand the impacts of well-designed signage on local small business. Finally, participants will be provided with resources available in model on-premise sign codes.



A portion of the workshop will focus on discussions of the 2015 Reed v. Gilbert case and the implications for municipal attorneys and planners.  Specific focus will be placed on short-term analysis of existing ordinances, interim actions that may reduce legal exposure, and long-term solutions that might better classify signs based on the Court’s new precedents.  Additional time will be spent discussing the relevant Constitutional principles that underpin sign regulation in general, as well as Pennsylvania-specific precedents on issues including amortization and takings.  Specific legislation to be discussed include the Highway Beautification Act, the Lanham Trademark Act, the Religious Land Use and Institutionalized Persons Act, and the federal-state agreements (between PennDOT and the Federal Highway Administration).


Marley Bice, AICP

Marley Bice, AICP is currently a Senior Community Planner at the Montgomery County Planning Commission where she works directly with planning boards in both boroughs and townships on projects ranging from comprehensive plans and parking studies to renewable energy ordinances and land development reviews. Marley has a Bachelor’s of ... Read More

David Shapiro

Dave Shapiro is the Director of Business Development for Triangle Sign & Service, a leading national sign manufacturer in Baltimore, MD. Since 1931, Triangle has designed, fabricated, installed, and managed sign programs for thousands of corporate and institutional clients including the Boston Red Sox, the Fossil Group, the National Aquarium, West ... Read More

Kenneth Peskin

Kenny Peskin is the Director of Industry Programs for the International Sign Association. Kenny helps represent the on-premises sign industry in developing technical standards and responding to code issues across the country. As part of his work, he regularly meets with city officials, appears at public hearings, files written comments ... Read More

James Carpentier, AICP

James Carpentier AICP is currently the Director of State and local Government Affairs with the International Sign Association. In this capacity James works with and educates local officials and planners in the creation of reasonable and effective sign codes. Prior to that James was the owner of Carpentier Consulting LLC ... Read More

Contact Info

Susan Shermer,