Can Built and Social Environmental Factors Encourage Walking Among Individuals with Negative Walking Attitudes?
Journal of Planning Education and Research, 32(2): 219-236, 2012
By: Kenneth Joh, Marlon Boarnet
http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.723.5257&rep=rep1&type=pdf
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This article addresses pedestrian planning for communities where the built environment was planned for automobile use and where there perhaps exists hostility towards the mode. It uses the same study area—8 communities in the south bay area of Los Angeles County—as the article "Retrofitting the Suburbs to Increase Walking: Evidence From a Land-Use–Travel Study" (Boarnet, et al.). The study found that the built environment had more of an effect on those who already held positive attitudes towards walking, while it had little effect on those who had a negative attitude towards walking. That population, the authors argue, are best engaged through outreach: both addressing concerns and promoting the benefits of walking.