Defining 'Business Friendly': Perspectives and Strategies for Communities

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Certification Maintenance

CM | 0.75

Course Details

Take a deep dive into the concept of “business-friendly” and what it means for your community. This session unravels what business-friendly means from different perspectives. Hear soundbites and see quotes and data from developers, economic development professionals, and officials who share their insights and experiences on how their communities are perceived in terms of business friendliness.

Explore ongoing challenges, such as misalignment between community planning and business needs, and how planners can bridge those gaps. Learn about common barriers faced by businesses and how planners can shift from perceived obstacles to proactive partners in development. Through interactive discussions and real-world examples, attendees gain practical strategies to enhance their communities' business climate and effectively engage with stakeholders.

Learning Outcomes

  • Gain valuable insights into how the term “business-friendly” is understood by various stakeholders, including developers, economic professionals, planners, and officials.
  • Learn how to shift perceptions of planners from reactionary to proactive facilitators of development, community building, and business growth.
  • Discover practical strategies and tools to improve relationships with the business community and enhance the overall business climate in your community.